Job Title: Freelance Marketing Copywriter

Job Type: W2 Contract, 1 year

Job Location: Fully Remote

Description:

Responsible for crafting short- to medium-form, customer-focused content for a global audience delivered through various client owned channels (digital & print).

Minimum Qualifications

• Bachelor's degree in Journalism, Communication, Arts, or English; or equivalent experience/training
• 5+ years of experience writing concise copy for a major global brand in a variety of channels
• Must have online portfolio/samples of work

• Travel industry experience or general knowledge of the airline industry or loyalty programs
• Agency experience

• Knowledge of customer content needs and ability to tailor copy to the audience
• Knowledge and understanding of AP style and copywriting best practices for digital content including SEO, accessibility, user experience, analytics and information architecture
• Ability to understand industry jargon and translate into understandable concepts
• Self-starter attitude with experience implementing goals, using analytical skills and being adaptable to change
• Demonstrated success in collaborating across teams
• Ability to work quickly and efficiently with a team and individually
• Working knowledge of content strategy
• Creative skills

Essential Job Functions

• Concept and draft copy (and at times, narratives) for various programs and ad hoc projects, ensuring content is accurate, follows brand standards, and is engaging and customer-friendly
• Translates content into clear and concise messaging that can be easily understood by our customers
• Works in partnership with Marketing Communications, Global Digital Content, Email Marketing, and other channel owners, to ensure that content is channel-appropriate
• Makes necessary adjustments to copy based on feedback from business units and copy editors

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